You have the business idea; now it’s time to go from dream to reality. Throughout this course, you’ll explore different topics representing the major parts of a business plan, such as risk, hiring, pricing, marketing, and more. By completing activities, you’ll create a viable document you can use to help you start your business by the end of the course. Let’s bring your dream to life!
During this course, you will learn career-related skills and earn a badge for this accomplishment. A badge is a digital certification of your career-related learning that you can share on social media and higher education platforms, or with colleges, potential employers, peers, and colleagues. Select this link to learn more about badges.
Students will demonstrate an understanding of business plans by explaining the purpose of a business plan, describing strategies for creating business plans, and describing the components of a business plan.
Students will demonstrate an understanding of hiring employees by explaining the employment process, describing business organizational structures, and summarizing strategies for managing employees.
Students will demonstrate an understanding of business marketing by explaining key marketing concepts for small businesses, describing components of the marketing mix, and summarizing the promotional and advertising strategies for reaching customers.
Students will demonstrate an understanding of business risks by summarizing reasons small businesses fail, explaining types of risks, and describing strategies for managing risks.
Students will demonstrate an understanding of marketing products by explaining product management, describing the product planning process, and explaining brand creation.
Students will demonstrate an understanding of marketing research by describing the market research process, explaining the types of market research, and the summarizing steps of a marketing plan.
Students will demonstrate an understanding of personal finances by explaining the importance of setting financial goals, describing investment opportunities, and summarizing personal banking options.
Students will demonstrate an understanding of selling products by describing pricing considerations, explaining selling strategies, and summarizing distribution channels.